Overnight Cable News Ratings for Nov. 15-18: CNN and MSNBC’s Lost Weekend
Friday, Nov. 15 MSNBC triumphed over CNN among Adults 25-54 during primetime led by The ReidOut with Joy Reid as the most-watched show in that advertiser-coveted demo. But CNN still claimed bragging...
View ArticleEXCLUSIVE: Geico CMO Damon Burrell To Step Down After Nearly 3 Years
Geico CMO Damon Burrell is stepping down after nearly three years as the insurance giant's top marketer. In a memo obtained by ADWEEK, Geico CEO Todd Combs lauded Damon for leading Geico's marketing...
View ArticleRevolving Door Round-Up: Sean Duffy Is Latest Fox Anchor to Leave for the...
A Fox in the White House: Fox News has been finding itself in the unique position of seeing its on-air talent--most notably Pete Hegseth--potentially move into President-elect Donald Trump's...
View ArticleThe Creative Cases For and Against Jaguar’s Bold, Divisive Rebrand
When you think of luxury, British-founded car marque Jaguar, what is the first image that springs to mind? Perhaps it's the brand's growling cat emblem. Maybe it's Ben Kingsley's starring role in its...
View ArticleLegendary Anchor Chuck Scarborough to Retire from WNBC After More Than 50 years
WNBC anchor Chuck Scarborough has "announced his intention to 'relinquish the anchor chair' after more than a half-century at NBC 4 New York. Scarborough will conclude his record-setting run as the New...
View ArticleMarketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
The holidays are here, and now is the time to gift our readers some campaigns and news you might not have seen yet. So enjoy this cozy batch of marketing morsels to get you through Turkey Day, Black...
View ArticleFlashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession...
Flashback is a feature series that revisits key moments from TV news history with the Newsers that were part of them. Long before the fictional machinations of the Roy family, Americans were hooked on...
View ArticleAlly Financial Revives ‘Banksgiving’ With A TikTok Twist
Ally Financial is reviving its "Banksgiving" campaign, in which its call center associates hand out no-strings-attached funds to customers to help them overcome personal financial challenges. The...
View ArticleHere’s the Roundup for the Week Ending November 22
Happy Friday to all who celebrate! In this week's edition of stories we didn't get to for one reason or another, we get a little more info on the Tegna layoffs and how our friend AI may start to impact...
View ArticleWhat the Jake Paul vs. Mike Tyson Streaming Issues Mean for Netflix’s NFL Games
Netflix is announcing massive streaming numbers for its Jake Paul and Mike Tyson fight from over the weekend. However, the streaming service also suffered a technical knockout thanks to buffering and...
View ArticleMorning Joe Ends the Week With a Ratings Slide
Morning Joe ended a tumultuous week with a precipitous ratings drop. Since co-hosts Joe Scarborough and Mika Brzezinski disclosed their in-person meeting with President-elect Donald Trump, the MSNBC...
View ArticleTicker: CNN Orders Season 2 of Have I Got News For You
Top of the Ticker: CNN seems to be pleased with the performance of its satirical news show, Have I Got News For You. The Roy Wood Jr.-helmed American version of the long-running British series scored a...
View ArticleBravo and Van Leeuwen Scoop Up Fan Engagement With Real Housewives Ice Cream
When it comes to drama, the Real Housewives of Salt Lake City are always going to give it to you straight, with no sugar. But on this rare occasion, the ladies are getting sweet by rolling out a...
View ArticleHow News Outlets Are Preparing for Karoline Leavitt’s White House Press...
With Karoline Leavitt joining President-elect Donald Trump's administration as White House press secretary, press briefings might look slightly different in 2025. At 27, Leavitt will be the youngest...
View ArticleBrands Are Lining Up for the Chance to Help Americans Cook Thanksgiving...
According to recent polling from Pew and Harris, 91% of Americans celebrate Thanksgiving, and six in 10 plan to cook it themselves. Using a little back-of-the-envelope math means nearly 183 million...
View ArticleJoey King (Literally) Puts On Her Game Face for e.l.f as It Continues to...
E.l.f. Cosmetics is expanding its sports marketing presence with its football-themed "Eyes. Lips. Face. Fandom." campaign. Created in partnership with 72andSunny Amsterdam, the beauty brand recruited...
View ArticleHouston Anchor Defends How She Pronounces Spanish Names
KTRK evening anchor Mayra Moreno is defending how she pronounces Spanish named during English language broadcasts. "Why must you pronounce Hispanic sounding names with a Hispanic accent?" a viewer who...
View ArticleTools of the Trade: OJ Deady From TwelveA.M.
Tools of the Trade is a feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
View ArticleVeteran Atlanta Anchor Justin Farmer Leaving Local TV
WSB anchor Justin Farmer said he is changing careers after 17 years at the Atlanta ABC affiliate. Farmer anchors Channel 2 Action News at 4 and 6 p.m. He plans to work in the financial industry. "I've...
View ArticleWalmart vs. Target: Online Searches Reveal Who Is Winning the Holiday...
With the holiday shopping season underway, analysts are looking to Walmart and Target for signs of what's to come. So far, the messages have been mixed. Walmart reported sales at U.S. stores increased...
View Article