Sesame Workshop Announces Layoffs With Sesame Street Still Searching for New...
Sesame Workshop is making cuts to its staff, the nonprofit organization confirmed on Wednesday. However, the number of employees affected wasn't disclosed. The news comes as the group's flagship show,...
View ArticleVolvo Debuts Its First Ad Created Solely By AI—and There’s Not a Single Car...
Can an automotive ad that doesn't mention or show any cars turn buyers on to the idea of dropping up to $80,000 on an electric vehicle? That's one of several questions raised by the debut of a new...
View ArticleLongtime Hartford Reporter Tom Monahan Dies at 84
Tom Monahan, a longtime reporter for NBC Connecticut, has died at the age of 84. Monahan's wife Nancy said he was in Florida when he died. He suffered a stroke Sunday night. Monahan retired in 2010...
View ArticleGoogle Launches AI Mode for Search
Google is testing a new AI Mode for Search, it said Wednesday. The experimental program generates an entire page of AI-powered results in response to user queries. Unlike Google's existing AI...
View ArticleTom Llamas to Succeed Lester Holt on NBC Nightly News
NBC News announced on Thursday that Tom Llamas will succeed Lester Holt as NBC Nightly News anchor and managing editor, beginning this summer. Llamas will continue to anchor his weeknight NBC News Now...
View ArticleHere’s What Execs at Best Buy, Walmart, and Others Are Saying as They Brace...
As President Donald Trump's promised tariffs on China, Mexico, and Canada become a reality, brands are anticipating that they will charge higher prices to pay for the trade war. Public company CEOs are...
View ArticleFormer WNBC Anchor Tom Llamas Named Anchor of NBC Nightly News
Tom Llamas has been named the next anchor and managing editor of NBC Nightly News, beginning this summer. He takes over for Lester Holt. Llamas will also continue anchoring Top Story with Tom Llamas on...
View ArticleKTLA Names Melvin Robert its New Entertainment Anchor and Reporter
Melvin Robert will join Los Angeles Nexstar owned station KTLA as entertainment anchor and reporter the week of March 17. Robert will fill the empty slot left by the late Sam Rubin, who died last May....
View ArticleDonald Trump’s Joint Address to Congress Draws 36.6 Million Viewers
President Donald Trump's joint address to Congress was seen by 36.6 million people, according to final figures from Nielsen Media Research. The address aired on Tuesday night from approximately 9:15 to...
View ArticleWhy Alexis Ohanian and Alex Morgan Back Media Distribution Platform ScorePlay
With player and team content increasingly comprising some of the best sports marketing options that leagues and their brand partners can ask for, media platform ScorePlay is courting as many teammates...
View ArticleNew Research Reveals 3 Insights Shaping CTV Media Buys
Though CTV is gaining recognition for driving brand growth and sales, many marketers still see it as an incremental performance marketing tool, according to a new report from Samsung Ads. In the...
View ArticleIs the Hyper-Growth of Retail Media in Violation of Robinson–Patman?
Anyone familiar with the world of retail understands that change is constant. In today's commerce landscape, the Robinson-Patman Act (RPA), also known as the Anti-Price Discrimination Act, has been...
View ArticleGSD&M’s Duff Stewart Succeeded By Lee Newman
Longtime executive Duff Stewart will step down as chief executive (CEO) of GSD&M after 35 years at the agency, handing the reins to president Lee Newman, ADWEEK can exclusively share. Stewart will...
View ArticleDavid’s Bridal Elevates Marketing Vet Kelly Cook to CEO
David's Bridal has elevated marketing leader Kelly Cook to chief executive officer (CEO). Cook made the announcement yesterday on her LinkedIn page. "Today marks a significant milestone for both...
View ArticleRevolving Door Roundup: Chris Cillizza Joins NewsNation
NewsNation Addition: Chris Cillizza is coming aboard NewsNation as a contributor. The former CNN political commentator and editor-at-large made his network debut on Wednesday's edition of On Balance...
View ArticleTuesday, March 4 Evening Cable News Ratings: Donald Trump Joint Address...
Fox News saw over 10 million total viewers during President Donald Trump's joint address to Congress. Meanwhile, MSNBC saw an increase in viewership after the address, adding nearly half a million...
View ArticleGoogle Will Explore Ads in AI Mode, Taking Cues From Ads in AI Overviews
Google will "explore bringing ads into" its new AI Mode, the company told ADWEEK. AI Mode, rolled out in beta Wednesday, can conduct multiple searches at once to serve up in-depth, multi-step responses...
View ArticleC4 Energy Enlists More College Athletes To Prove That Its Products Are...
Since the first NIL-driven March Madness in 2022, brands occasionally pull a whole bunch of college athletes onto their sports marketing team. In C4 Energy's case, the company has drafted 128...
View ArticleSinclair Names Joseph Tracy GM of Iowa Stations
Joseph Tracy has been named vice president and general manager of Sinclair owned Fox affiliate KDSM in Des Moines, Iowa and CBS affiliate KGAN in Cedar Rapids, Iowa. "Joe's success in sales leadership,...
View ArticleDaily Wire Welcomes Perplexity to Advertise on The Ben Shapiro Show
For years, right-wing political commentator Ben Shapiro has read out the standard 60-second host-read ad, plugging sponsors with the same no-frills efficiency on his podcast. But this year, his...
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