Trump Blocking Twitter Users Is ‘Unconstitutional,’ Rules Judge
If President Donald Trump wants to continue using his Twitter account as a public forum, he must adhere to the First Amendment, which means no blocking other Twitter users, according to a court ruling...
View ArticleAt the Movies: Facebook’s Short Film Details Its Anti-Fake News Efforts
Get your popcorn ready: Facebook created an 11-minute film, Facing Facts, to shed more light on its efforts to combat misinformation and fake news. Facing Facts can be found on Inside Feed, a new...
View ArticleHere’s What Ad Buyers Really Thought About Upfronts Week
Another upfronts week packed with big buzzwords and even bigger promises is in the books. Now that the major media companies have had their say about the 2018-19 TV season, it's the buyers' turn....
View ArticleThe Internet Is So Bad, Some People Are Making Their Own
The internet started out as a technological marvel, giving consumers virtually unlimited access to information, as well as potential for human connection. Today, however, the internet is also a place...
View ArticleMobile Ad Fraud Is Surging as Scammers Get Smarter, According to New Report
Mobile ad fraud is in the midst of a period of rampant innovation. That was the takeaway of a recent report from app marketing firm Adjust, which found that the rate of fake app-installs, clicks,...
View ArticleHere’s What Facebook Might Be Exploring When It Comes to Blockchain Technology
Two weeks ago, Facebook sent ripples through the cryptocurrency and blockchain world by revealing its own plans to dive into the emerging sector--sort of. On May 8, David Marcus, who headed up...
View ArticleThe CW’s Additional Night of Programming Could Shake Up Its Upfront Talks
While several TV networks are opting to reduce ad loads next season in the hopes of increasing engagement and brand recognition, The CW is not only keeping its ad breaks intact, but it's also giving...
View ArticleThe Smartest Marketing Strategy: Agile Marketing
One of the most popular digital marketing buzzwords of 2018 is agility. Considering how fragmented the social media landscape has become and the rapid pace of ad product innovation, it's no wonder...
View ArticleFruit of the Loom Has a Message for the Topless Selfie Dudes of Instagram:...
Fruit of the Loom is tackling the big issues, and has taken it upon itself to address a growing epidemic--men's shirtless selfies. In a social campaign released recently, the household name in...
View ArticleFacebook Will Once Again Remind Users About Their Privacy Options
Facebook continues to take steps to ensure that "I didn't know" is no longer an excuse when it comes to users and the privacy controls that are available to them. Chief privacy officer Erin Egan...
View ArticleBET CEO Debra Lee Is Leaving the Company After 32 Years
It's the end of an era at BET Networks, as chairman and CEO Debra Lee is stepping down on Monday, after 32 years with the company. Under her leadership, BET has been the No. 1 network among...
View ArticleA One-Stop Shop for New York Ad Buyers Makes Its Upfront Debut
A week after the national TV networks made their upfront presentations, executives of the newly-formed New York Interconnect made their own pitch to a room full of ad buyers and brands. The...
View ArticleSnap Inc.’s Yellow Initiative Will Provide Green to Mobile Media Startups,...
Snapchat Thursday announced the launch of Yellow, an accelerator fund aimed at startups and creators building media projects specifically for mobile devices. Facebook has been running a similar...
View ArticleDefamation Suit Filed Against Diet Madison Avenue May Test the Limits of...
In what would appear to be the first direct legal challenge to the Diet Madison Avenue Instagram account, former CP+B chief creative officer Ralph Watson has filed a civil case accusing it, along with...
View Article72andSunny Parts With 5% of Staff in Its L.A. Headquarters
MDC Partners' 72andSunny laid off an unspecified number of employees amounting to "less than 5 percent" of total staff in its Los Angeles office this week, several days after its relationship with...
View ArticleThe ‘Dilly Dilly’ Saga Continues, With a Spanish-Language Twist for the World...
While we haven't seen the regal "Dilly Dilly" crew in an ad since the Super Bowl, they've certainly remained active, whether trolling the Masters or hoping to get drafted by the Jets. But now the...
View ArticleConsumer Reports Launches First Ad Campaign Highlighting How It Keeps...
Consumer Reports wants people to know it's still "bringing the fine print into focus" on everyday purchases. The brand that's been reviewing products for consumers since 1936 has debuted an ad campaign...
View ArticleDiet Madison Avenue Goes Dark After News of Defamation Suit
Anonymous industry whistleblower account Diet Madison Avenue effectively disappeared last night, several hours after news of a civil defamation suit filed against the entity went live in the...
View ArticleSocial Benchmarking: The New Frontier for Influencer Marketing
As brands pour billions of dollars into influencer marketing, the demands for new technology and data to measure effectiveness have increased dramatically. Clients no longer think of branded content...
View ArticleTokr Releases First Mainstream Marijuana Spot on iHeartRadio
Cannabis is now legal in California ... but where do you start? That's what a new radio ad--just released to millions of Bay Area listeners in the first advertising push by a marijuana company in...
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